Millat
30 Vocabulary Tests · 6 games

Children's Comprehension of Television Advertising

Answer all 5 questions in a test, then press Check answers. Tap See explanation under any question to see why — in 🇬🇧 English, 🇺🇿 Uzbek and 🇷🇺 Russian.

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Test A · Questions 1–5

Meaning Match

Choose the correct meaning
1Unprecedented growth is growth that…

🇬🇧Unprecedented = never happened before. (unprecedented: never having happened before)

🇺🇿Misli ko‘rilmagan. unprecedented — misli ko‘rilmagan.

🇷🇺Беспрецедентный. unprecedented — беспрецедентный.

2Children’s TV was relegated to unpopular time slots. This means it was…

🇬🇧Relegate = move to a less important position.

🇺🇿Ikkinchi darajaga surilgan. relegate — ikkinchi darajali o‘ringa surmoq.

🇷🇺Отодвинуто. relegate — отодвигать на второй план.

3Viewing opportunities entail greater exposure to ads. Entail means…

🇬🇧Entail = involve as a necessary result. (entail: to involve something as a necessary part or result)

🇺🇿Taqozo etmoq. entail — … ni taqozo etmoq, o‘z ichiga olmoq.

🇷🇺Влечь за собой. entail — влечь за собой.

4Creative wording can obscure information. Obscure means…

🇬🇧Obscure = hide, make unclear. (obscure: to hide something or make it difficult to see or understand)

🇺🇿Yashirmoq. obscure — yashirmoq, xiralashtirmoq.

🇷🇺Скрывать. obscure — скрывать, затемнять.

5Young children are susceptible to advertising. This means they are…

🇬🇧Susceptible to = easily influenced. (susceptible (to): easily influenced or harmed by something)

🇺🇿Oson ta’sirlanadigan. susceptible (to) — … ga moyil, oson ta’sirlanadigan.

🇷🇺Восприимчивы. susceptible (to) — восприимчивый, подверженный.

Test B · Questions 6–10

Complete the Story

Choose the missing word for each gap — two words are extra!
ReadWith (6) of cable TV, children now watch whole channels (7) to them, which (8) far more ads. Adverts (9) products with fun rather than giving facts, and disclaimers often (10) young viewers.
Word bankassociatedevotedentailscognitivethe adventmisleadrestrict
6Gap (6): With ______ of cable TV…

🇬🇧The advent of = the arrival of. (the advent of: the arrival or appearance of a new invention, idea or period)

🇺🇿The advent of. the advent of — … ning paydo bo‘lishi.

🇷🇺The advent of. the advent of — появление, приход.

7Gap (7): …channels ______ to them…

🇬🇧Devoted to = only for. (devoted (exclusively) to: used only for a particular purpose; giving a lot of time and love to)

🇺🇿Devoted to. devoted (exclusively) to — faqat … ga bag‘ishlangan.

🇷🇺Devoted to. devoted (exclusively) to — посвящённый, предназначенный для.

8Gap (8): …which ______ far more ads.

🇬🇧Verb (3rd person): entails = involves. (entail: to involve something as a necessary part or result)

🇺🇿Entails. entail — … ni taqozo etmoq, o‘z ichiga olmoq.

🇷🇺Entails. entail — влечь за собой.

9Gap (9): Adverts ______ products with fun…

🇬🇧Associate A with B. (associate (A with B): to connect one thing with another in your mind)

🇺🇿Associate with. associate (A with B) — bog‘lamoq, … bilan bog‘liq deb bilmoq.

🇷🇺Associate with. associate (A with B) — ассоциировать, связывать.

10Gap (10): …disclaimers often ______ young viewers.

🇬🇧Mislead = make them believe something untrue.

🇺🇿Mislead. mislead — chalg‘itmoq, aldamoq.

🇷🇺Mislead. mislead — вводить в заблуждение.

Test C · Questions 11–15

Prepositions & Collocations

Choose the word that goes together
11Children are susceptible ___ advertising.

🇬🇧Susceptible to. (susceptible (to): easily influenced or harmed by something)

🇺🇿Susceptible to. susceptible (to) — … ga moyil, oson ta’sirlanadigan.

🇷🇺Susceptible to. susceptible (to) — восприимчивый, подверженный.

12Ads associate the product ___ happiness.

🇬🇧Associate A with B. (associate (A with B): to connect one thing with another in your mind)

🇺🇿Associate with. associate (A with B) — bog‘lamoq, … bilan bog‘liq deb bilmoq.

🇷🇺Associate with. associate (A with B) — ассоциировать, связывать.

13Children have greater exposure ___ ads than ever.

🇬🇧Exposure to. (exposure (to): the state of experiencing something or being affected by it)

🇺🇿Exposure to. exposure (to) — … ta’siriga duchor bo‘lish.

🇷🇺Exposure to. exposure (to) — воздействие, подверженность.

14It is hard to discriminate ___ programmes and ads.

🇬🇧Discriminate between A and B. (discriminate between: to see or understand the difference between two things (also: to treat unfairly))

🇺🇿Discriminate between. discriminate between — farqlamoq.

🇷🇺Discriminate between. discriminate between — различать.

15There are channels devoted exclusively ___ children.

🇬🇧Devoted to.

🇺🇿Devoted to.

🇷🇺Devoted to.

Test D · Questions 16–20

Synonym Match

Match each word with its synonym — one option is extra!
Word bankdecreasehideconvincinguseunderstandemphasise
16underscore (underscoring the high stakes)

🇬🇧Underscore = emphasise. (underscore: to emphasise or show that something is important)

🇺🇿underscore — urg‘u bermoq, ta’kidlamoq.

🇷🇺underscore — подчёркивать.

17diminish (once this confusion diminishes)

🇬🇧Diminish = decrease. (diminish: to become or make smaller or less)

🇺🇿diminish — kamaymoq, susaymoq.

🇷🇺diminish — уменьшаться, ослабевать.

18comprehend (children do not comprehend)

🇬🇧Comprehend = understand. (comprehend: to understand something fully (formal; noun: comprehension))

🇺🇿comprehend — tushunmoq, anglamoq.

🇷🇺comprehend — понимать, постигать.

19employ (employ a persuasive strategy)

🇬🇧Employ a strategy = use it. (employ (a strategy): to use a method or skill (formal); to give someone a job)

🇺🇿employ (a strategy) — qo‘llamoq.

🇷🇺employ (a strategy) — применять, использовать.

20obscure (obscure certain information)

🇬🇧Obscure = hide. ‘Convincing’ matches persuasive.

🇺🇿obscure — yashirmoq, xiralashtirmoq.

🇷🇺obscure — скрывать, затемнять.

Test E · Questions 21–25

Spot the Correct Sentence

Only ONE sentence uses the word correctly
21mislead

🇬🇧mislead – misled – misled. (mislead: to make someone believe something that is not true (past: misled))

🇺🇿misled. mislead — chalg‘itmoq, aldamoq.

🇷🇺misled. mislead — вводить в заблуждение.

22entail

🇬🇧entail + noun / -ing. (entail: to involve something as a necessary part or result)

🇺🇿entail + -ing. entail — … ni taqozo etmoq, o‘z ichiga olmoq.

🇷🇺entail + -ing. entail — влечь за собой.

23exposure

🇬🇧exposure to. (exposure (to): the state of experiencing something or being affected by it)

🇺🇿exposure to. exposure (to) — … ta’siriga duchor bo‘lish.

🇷🇺exposure to. exposure (to) — воздействие, подверженность.

24the advent of

🇬🇧the advent of the + noun; since → present perfect.

🇺🇿the advent of the internet. the advent of — … ning paydo bo‘lishi.

🇷🇺the advent of the internet. the advent of — появление, приход.

25comprehend

🇬🇧comprehend + object/wh-clause, no preposition; state verb (not continuous).

🇺🇿comprehend why…. comprehend — tushunmoq, anglamoq.

🇷🇺comprehend why…. comprehend — понимать, постигать.

Test F · Questions 26–30

Translation Challenge

Choose the English word for the Uzbek / Russian
26🇺🇿 misli ko‘rilmagan · 🇷🇺 беспрецедентный

🇬🇧Unprecedented. (unprecedented: never having happened before)

🇺🇿unprecedented — misli ko‘rilmagan.

🇷🇺unprecedented — беспрецедентный.

27🇺🇿 eng avvalo · 🇷🇺 прежде всего

🇬🇧First and foremost. (first and foremost: more than anything else; most importantly)

🇺🇿first and foremost — eng avvalo, birinchi navbatda.

🇷🇺first and foremost — прежде всего.

28🇺🇿 ekspluatatsiya · 🇷🇺 эксплуатация

🇬🇧Exploitation. (exploitation: treating someone unfairly to gain an advantage (commercial exploitation))

🇺🇿exploitation — ekspluatatsiya, suiiste’mol qilish.

🇷🇺exploitation — эксплуатация.

29🇺🇿 cheklamoq · 🇷🇺 ограничивать

🇬🇧Restrict. (restrict: to limit or control something)

🇺🇿restrict — cheklamoq.

🇷🇺restrict — ограничивать.

30🇺🇿 kognitiv · 🇷🇺 когнитивный

🇬🇧Cognitive. (cognitive: connected with thinking, learning and understanding)

🇺🇿cognitive — kognitiv, aqliy.

🇷🇺cognitive — когнитивный, познавательный.